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The evolution of the Citroen brand
Model: Citroen Citroen Various
In this fascinating video, we see the evolution over the years of the Citroen brand, starting from 1919, with the production of chevron-shaped gears, which then became the iconic logo of the brand, representing engineering and mechanics. In the 1920s, the chevrons were placed in an oval, an element that gave the logo a more refined and elegant image, and the dominant color became blue, a color associated with the Citroen brand for many years. In the 1980s and 1990s, the logo was simplified, with the chevrons becoming more stylized, but in 2023, Citroen presented its latest logo which represents a sort of return to its origins, with a vertical oval surrounding the chevrons, with a very clean and contemporary image.
Posted on 27 May 2025 by ScegliAuto
Video tutorial
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